Grammarly
Lavender
Pricing
PricingFreemium
PricingFreemium
Free Plan
Free Plan
Free Plan
Side-by-side comparison based on pricing, features, and community data.
Grammarly and Lavender are both AI writing tools. Grammarly is Freemium; Lavender is Freemium. Grammarly and Lavender serve fundamentally different writing needs.
Grammarly and Lavender serve fundamentally different writing needs. Grammarly is a universal writing assistant for anyone composing emails, documents, or social content who wants grammar correction, tone adjustment, and plagiarism detection across 500+ platforms. Lavender is purpose-built for B2B sales teams writing cold emails, offering AI coaching trained on billions of sales messages to improve open rates and response. Choose Grammarly if you write across many contexts and need broad writing quality; choose Lavender if your primary goal is generating and optimizing cold outreach emails for sales success.
Pick Grammarly if you write professional emails, documents, and social posts and want grammar checking, tone detection, and plagiarism scanning across all your writing platforms.
Pick Lavender if you're a sales professional focused specifically on drafting, coaching, and optimizing cold email campaigns with AI trained on top-performing sales messages.
| Feature | Grammarly | Lavender |
|---|---|---|
| Primary use case | General writing quality (all contexts) | Cold email generation & coaching |
| Real-time correction | Grammar, spelling, clarity, tone | Email scoring (0–100) + spam detection |
| Platform coverage | 500+ apps via extension + native integrations | Chrome extension + CRM integrations only |
| Plagiarism detection | ✓ Premium tier | — |
| Personalization tools | Style guides & brand voice | LinkedIn/web prospect data surfacing |
| Mobile support | ✓ Native iOS/Android keyboard | — |
| AI training data | General writing patterns | Billions of sales emails |
| Team analytics | Individual writing reports | ✓ Manager dashboards & coaching |
Synthesized by AI from verified tool data · cached per pair
Basic grammar and spell checking
All features including plagiarism detection, tone detection, advanced suggestions
Team collaboration, brand style guides, team analytics
Limited email analyses per month (approximately 5)
Unlimited email coaching for individual sales reps
Unlimited emails plus advanced analytics and personalization features
Per-seat pricing for sales teams with manager dashboards and reporting
